Influencer Executive @ JD Sports France
| Branche | detailhandel |
| Dienstverband | Direct bij werkgever |
| Uren | 32 - 40 uur |
| Locatie | Aalsmeer |
| Salarisindicaties | 0-5.000 |
| Opleidingsniveau | HBO / bachelor |
| Organisatie | JD Sports |
| Contactpersoon |
Joyce Burggraaf 0297-330600 |
Informatie
The purpose of this role is to increase brand awareness and growth/engagement of social media channels using influencer marketing strategies. This will involve co-ordinating the successful implementation of the JD France social media influencer program. Day to day tasks will involve managing influencer relationships, seeding of content/product, organising/attending of influencer events and collaberation on campaigns. Agreed weekly KPIs will be reported on to monitor the success of ongoing influencer activity. Feedback on campaigns should be given and suggestions drawn on experience be provided
- Help formulate a strategic social media influencer strategy to increase brand awareness, social engagement, follower growth and website traffic.
- Identify, locate and engage with key social media influencers.
- Maintain database of influencers.
- Updating of gifting log and accurate record keeping of daily items sent.
- Running of competitions in collaboration with influencers.
- Seeding out of JD France created content appropriately across the influencer network.
- Managing the gifting delivery process to ensure accurate, timely and efficient arrival of products.
- Accompanying influencers to events and ensuring JD France message is pushed.
- Working closely with the wider Global Influencer department to ensure alignment across activations.
- Establish and track KPIs and best practices for performance evaluation.
Omschrijving
The purpose of this role is to increase brand awareness and growth/engagement of social media channels using influencer marketing strategies. This will involve co-ordinating the successful implementation of the JD France social media influencer program. Day to day tasks will involve managing influencer relationships, seeding of content/product, organising/attending of influencer events and collaberation on campaigns. Agreed weekly KPIs will be reported on to monitor the success of ongoing influencer activity. Feedback on campaigns should be given and suggestions drawn on experience be provided
- Help formulate a strategic social media influencer strategy to increase brand awareness, social engagement, follower growth and website traffic.
- Identify, locate and engage with key social media influencers.
- Maintain database of influencers.
- Updating of gifting log and accurate record keeping of daily items sent.
- Running of competitions in collaboration with influencers.
- Seeding out of JD France created content appropriately across the influencer network.
- Managing the gifting delivery process to ensure accurate, timely and efficient arrival of products.
- Accompanying influencers to events and ensuring JD France message is pushed.
- Working closely with the wider Global Influencer department to ensure alignment across activations.
- Establish and track KPIs and best practices for performance evaluation.
Organisatiebeschrijving
JD Sports Fashion Plc has long been established as the leading UK specialised multiple retailer of fashionable branded and own brand sports and casual wear, principally through the growth of its main retail fascia, JD Sports. In Great Britain mainly known as "King of Trainers", but on the mainland mainly known as JD Sports. JD Sports has more than 2500 stores all over the world. JD Sports opened its first store in The Netherlands in July 2013. Since then JD Sports has opened 28 stores and is continuously investigating new possibilities for growth, so keep an eye on us!
Functie eisen
- Expert knowledge about all aspects of influencer marketing
- Ability to help plan and run regular influencer events
- Experience working with a buying department on seeding product to key social influencers
- Development of networks that appeal to multiple consumer targets around key interests and shopping behaviours
- Involvement handling influencer contracts and relationships
- Working with third party brands on key influencer campaigns
- Fluent French and English.
Arbeidsvoorwaarden
We offer:
- Staff discount in all of our JD stores;
- A job with allot of room for personal initiative and development, where you will be encouraged to grow within the company;
- A fantastic challenge;
- The chance to start a whole new international department for JD;
- Great working conditions;
- The ideal job with a lot of (personal) responsibility.
We hope that your interest has been piqued. If so please send your application/questions in English via the form below.
An integrity check register over the warning of the Foundation Approach Retail Fraud is part of the application.
